3 critical elements your website needs to get traffic, increase connection and boost sales I see so many business owners asking for feedback wondering why their website isn’t performing even though they have a stellar product or service. You have SECONDS to impress someone when they hit your homepage. As a conversion/SEO copywriter and […]
Copywriter VS. Content Writer. What’s the difference? And how do you decide which one is right for you? If I had a dollar for every time someone asked me what does a copywriter actually do or if copywriting is the same thing as copyrighting (heads up it’s not) or how is a content writer
Copywriter vs. Content Writer. What is the difference? Read More »
How to create your ideal client avatar & define your target market You’ve quit your day job, your business website is live and baby, you’re ready to sell. Only … it’s not as easy as you thought it would be. Where are the people you thought would buy from you? If you’re constantly
How to create your ideal client avatar & define your target market Read More »
What is a unique selling proposition? Your USP is a marketing strategy designed to set your brand apart from your competition. It’s part of the reason people choose to buy your product or service instead of your competitors. Think of it as your secret sauce! “A UNIQUE SELLING PROPOSITION IS A STATEMENT YOU CHOOSE
3 simple steps to create your unique selling proposition (USP) Read More »
Owning a business – you’re finally free of rules, your boss, set hours, the red tape, performance reviews and other people’s expectations. At least you thought you were. If your business isn’t performing the way it needs to, you might be thinking… what the hell have I done. You said sayonara to your steady income,
I made 6 of these common business mistakes. But you don’t have to. Read More »
It might feel like life is cancelled at the moment … and I get it, I’m limping to the finish line right by your side. If you’re like me, your online shopping analytic trend currently looks like this: Your need that hit … something that will make you FEEL something (anything please God) besides
Improve your traffic, conversion, sales and revenue with minimal effort. Read More »
Struggling to write your about page? Use these ten free copywriting tips to reduce your about page angst.
Struggling to write your about page? Read More »
4 FREE copywriting tools and tips to improve your writing fast.
4 FREE copywriting tools and tips Read More »
If you’re a business owner, you know there are no days off. Challenges fly at you from every direction like magpies in swooping season. From attracting the right people, standing out from the competition, making money, and creating the life you dreamt of- it’s a tough gig.
What does a copywriter do? Read More »
